POSITION DUTIES The successful candidate will be expected to: Demonstrate a commitment to the safety and security of children and young people (childprotection). Strategy Develop, implement and periodically review central marketing and communications strategies and annual plans.Support the Superintendent and leadership with internal and external communication direction, positioning and messaging.Conduct market analysis, benchmarking and competitor research to identify trends,opportunities and strategic priorities.Develop and track measurable goals and objectives, dashboards and reporting mechanisms to evaluate impact from strategies and brand performance.Ensure compliance with policies, regulatory requirements and regional cultural expectations. Branding and Identity Management Safeguard and enhance ISG’s brand identity and reputation across all platforms.Maintain and enforce brand guidelines, providing tools, resources and training to schools and departments.Ensure consistent use of logos, typography, color palettes and messaging across print, digital and physical applications.Oversee production of branded materials, merchandise and promotional assets.Solicit feedback and consumer insights to refine brand strategy and strengthen community perception. Media, Public Relations and Alumni & Community Engagement Build and maintain relationships with local and regional media outlets, preparing press materials, media kits and responses.Support the Superintendent with interviews, statements and stakeholder communication.Promote student, staff and institutional achievements through PR channels.Develop and maintain partnerships with community organizations, businesses and alumni networks to strengthen ISG’s engagement strategy.Lead alumni association communications, newsletters and events.Plan, direct and produce promotional videos, storytelling pieces and multimedia campaigns.Coordinate photography, filming and editing across the campuses.Establish standards for composition, framing and visual representation. Messaging and Communications Direct development of high-quality written, visual and multimedia content that communicates ISG’s value proposition and achievements.Draft, edit and approve communication pieces, publications, newsletters, speeches, letters and formal statements.Maintain professional standards for style, tone, accuracy, grammar, and clarity.Support central office departments with specialized publications and communication needs.Develop and implement digital marketing and social media strategies to enhance reach, engagement and brand visibility.Oversee content planning, scheduling and analytics for ISG social media channels.Determine digital priorities in collaboration with leadership and schools.Oversee and support the accuracy, performance and content of central office and schools web pages and parent-facing platforms.Monitor digital trends and emerging technologies to enhance communication effectiveness. Stakeholder Engagement (Strategic & Protocol) Support communication and branding needs for key central office events including Board of Trustees activities, graduation ceremonies, orientations and open houses.Oversee production of programs, invitations, presentations, signage and collateral for high-profile events.Manage external agencies, suppliers and production partners to deliver quality outputs within budget and timelines.Coordinate procurement activities related to branded materials, merchandise and communication tools. Cross-Functional Collaboration and Team Leadership for Marketing & Communications Lead, coach, and manage the MarComm team and campus media specialists to ensure high performance, creativity, and operational efficiency.Collaborate with schools and central departments (Admissions, HR, Teaching & Learning, Finance, and others) to ensure alignment on campaigns and messaging.Provide expert guidance on communication protocols, copywriting, branding and marketing processes.Support the development of communication capacity and awareness across the organization.Perform other duties assigned by the Superintendent.